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Direct Mail Response Rates In 2021

Direct Mail Response Rates In 2021

As we head into the new year, it’s worth revisiting...
by Rick Elmore on January 14, 2021
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How to Track ROI of Your Direct Mail Campaign

How to Track ROI of Your Direct Mail Campaign

In a world of on-demand digital marketing, direct mail campaigns...
by Rick Elmore on January 11, 2021
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How to Lower Your Cost Per Impression (CPM)

How to Lower Your Cost Per Impression (CPM)

There are several different ways to measure costs and pay...
by Rick Elmore on January 04, 2021
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